See morw...

Showing posts with label SEO. Show all posts
Showing posts with label SEO. Show all posts

Wednesday, October 6, 2010

Google TV. another revolution product from the GOOGLE.


what?

As I aware Google introduced this platform 3-5 month ago. today they came up with another update. that means now you can own a Google TV.

what is this google TV?

basically its a software that combined current traditional tv programming and internet together and create more entertainment unit for better experience. 
what are the difference my TV and Google TV?

Google partnered with many leading content providers to bring thousands  of movies and videos. you can buy , rent , view as they providing. obviously you can watch the freely available videos at any time. it provides recoding facility and you will never miss your favorite programs. 

they have build-in search engine. you can search through your TV or internet or any attached devices. once you found  ....its a just a click to watch.
you can search any information from the internet like Google.com search engine.

google TV includes google chrome and flash player 10.1. so you can access everything on the internet, watch videos , chat with your friends . and most importantly you can play barn buddy and farmville also. :)

and it includes some applications and you can find thousonds of applications on the web. some of them are preloaded. like amazon , twitter, face-book , Netflix.....

you can operate your TV using your android phone. your android phone allow you to control your TV , use your voice to search . and more importantly there will no any fights for the remote controller. because multiple phone can operate same TV.

YouTube even better on the TV . you just have to sit back and watch all the movies. its automatically linked and you dont need to search and click for next. 

you can browse the internet and watch TV simultaneously. you can read your mail while watching your favorite movie.
How can I buy this?
there are 2 ways. one is buying the all in one TV or buy a separate box.

for more info please watch these videos.




Sunday, September 26, 2010

Finding your hidden treasure: international campaigns with AdWords

In 2000, Antoine Assi founded Middle Eastern export website www.aldoukan.com—it was one of the first e-commerce business in the Middle East. He was just 20 years old and he made time to develop the business in between computer science classes at his university. He needed a way to advertise his website from the comfort of his own dorm room, so he decided to test out Google AdWords.

His friends didn’t believe him when Antoine said he was going to sell and advertise traditional Middle Eastern foods and goods online. However, by 2004, his business had grown so rapidly that he decided to take leave from school to run it full-time. He then started his second company, www.mosaicmarble.com, which sells handcut decorative tiles online internationally.

Antoine believed there was a gap in the mosaic market and he wanted to share these artistic and historic decorations abroad. He knew there was a market for these tiles internationally—he just didn’t quite know where the opportunity existed. To identify these international growth opportunities, Antoine built on his knowledge of AdWords: He ran several AdWords campaigns, each targeted at the location and language of the test country.






From there, Antoine measured sales and percentage of website traffic from each country and campaign. He ended campaigns for countries with low sales volume and invested in campaigns for countries with higher sales volume and greater return on investment. Where he saw steady product sales, Antoine even had the company website translated into the language of the successful host country. As you can imagine, translating the site to the language of a country in which he’d already seen success only further promoted sales in that location.

Antoine refers to his AdWords campaigns as his hidden treasure, telling us that “the second month we started advertising on Google, we started feeling overwhelmed by the orders and the inquiries... We had to hire new employees on a weekly basis.”

Mosaic Marble quickly grew from two employees and eight artists to more than 40 employees and 120 artists. And the company’s website is now available in seven languages: Arabic, English, Finnish, German, Italian, Portuguese and Swiss.






In addition to helping him expand his business, these international campaigns helped Antoine and his colleagues share these cultural icons with a larger part of the world. There are now homes and public spaces adorned with these ancient Greek creations in more than 50 countries worldwide. “Due to Google,” says Antoine, “we have customers such as the President of Congo, the Dubai Minister of Internal Affairs, the Princess of Jordan, and the Royal Music Academy of London.”



Posted by Elias Darwish, Account Manager, Dublin